The Summit, organized by UNWTO in collaboration with the Italian Ministry of Tourism and the Italian National Tourist Board, will provide a unique opportunity for young people aged 12 to 18 to share their vision for the future of the industry. For a week, 100 youth delegates will network and work with politicians and senior leaders from across the tourism industry, as well as the entertainment and sports worlds.
In the context of the BIT tourism fair in Milan, UNWTO Director for Europe, Alessandra Priante, joined representatives of the project partners to share more details on this historic summit. The opening ceremony will revolve around the theme of Sustainable International Tourism. The program will include interactive activities focusing on the Sustainable Development Goals and their relationship with tourism, during which participants will learn how to create a sector that combines sustainability, culture, gastronomy, innovation and climate action.
Empower the next generation
UNWTO Secretary-General Zurab Pololikashvili said: “The Global Youth Tourism Summit provides a unique platform to honor and empower the next generation of tourism leaders. This will help create a lasting legacy by equipping young people with the skills and knowledge they need to transform tourism not just in their communities, but everywhere. UNWTO Director for Europe, Professor Priante adds: “Tourism offers opportunities for young people, but young people give tourism the opportunity to make it stronger and more resilient. We are extremely proud of the first generation of Summit participants, who have already demonstrated promise and commitment to transform tourism, starting with their local communities.
high level involvement
In Milan, the organizers confirmed that several Italian ministers (Education, Foreign Affairs, South) will participate, as well as various key United Nations institutions, such as FAO, UNICEF and ITU. The Summit will bring together key international partners convened by UNWTO, such as the Global Tourism Economy Research Center of Macao, the Bella Vista Institute of Higher Education of Switzerland, the National Tourism Agency of Azerbaijan , Hilton International, Mastercard Europa and MSC Cruises. . Among the institutional guests who have confirmed their presence are Commissioner Gabriel; the UN Youth Envoy, Jayathma Wickramanayake, some UNWTO Ambassadors for Responsible Tourism, such as Valeria Mazza, Didier Drogba, Gino Sorbillo; and many other international personalities and influencers.
Hosts eye ‘one-of-a-kind experience’
“A moment of osmosis between the past, the present and the future can only be for the benefit of Italy which is reorganizing and reborn. We believe in the contribution and enthusiasm of the generations of tomorrow, not only because of the lessons they can give us and the necessary comparison of what is to come, but also because new opportunities arise from this dialogue both in terms of tourist offers and the tourist training offer”, declares the president of Enit, Giorgio Palmucci.
Felice Casucci, Councilor for Tourism of the Campania region adds: “The institutional chain must be compact at a time when it is necessary to have a broad vision and to focus on young people to convey a great international message of peace. Sorrento represents a unique opportunity to combine a well-known tourist destination with a narrative open to territorial contexts and regional identity values that are among the most exclusive and attractive in the world.
Sorrento Mayor Massimo Coppola said: “It is an honor for our city to host the first edition of the Global Youth Summit on Tourism. The objective of this event is to bring selected participants from all over the world to live a unique experience, to encourage comparison and to ensure that new generations can fulfill the mission of environmental sustainability. In order to generate encouragement, it will be young people aged 12 to 18 who will confront each other and contribute to determining the 2030 Agenda for world tourism.